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Primo

Primo is an Italian family business with a history dating back to 1933. The first product to see the light of day was a blackboard chalk, made by grandfather Camillo. The white chalk quickly became popular with Italy's teachers and schoolchildren, and Camillo was soon able to expand with more innovative products.

Three generations later, Primo exports colour, school and craft products to more than 80 countries worldwide. Their business has evolved, but the spirit is the same as when they started: Primo loves their products, and they love creating new solutions for their discerning customers - the children! Primo is determined to offer them not only appealing but also high-quality colours that are pleasant to use, easy to apply, nice to touch and interact with.

Discover our large range from Primo here. We have everything from large school packs and class sets to sizes suitable for the home. A real explosion of colour and good quality is promised!
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Price
More Finger paint 750 ml Finger paint 750 ml
16
Primo
Finger paint 750 ml
9.50 €
More Poster paint Ready-mix School 1000 ml Poster paint Ready-mix School 1000 ml
22
Primo
Poster paint Ready-mix School 1000 ml
6.50 €
More Airdrying clay 500g Airdrying clay 500g
5
Primo
Airdrying clay 500g
4.50 €
More Plastilina Modelling clay 11-pack Start-set 55 g Plastilina Modelling clay 11-pack Start-set 55 g
Buy!
Primo
Plastilina Modelling clay 11-pack Start-set 55 g
6.59 €
More Glossy varnish 125 ml
Buy!
Primo
Glossy varnish 125 ml
8.50 €
More Fibre-tip pens Fine 12-set (3 years+) Fibre-tip pens Fine 12-set (3 years+)
Buy!
Primo
Fibre-tip pens Fine 12-set (3 years+)
3.90 €
More Poster paint Readymix 50 ml Poster paint Readymix 50 ml
12
Primo
Poster paint Readymix 50 ml
2.39 €
More Airdrying clay 1kg Airdrying clay 1kg
2
Primo
Airdrying clay 1kg
6.59 €
More Plastilina Modelling clay 10-pack 18 g Plastilina Modelling clay 10-pack 18 g
Buy!
Primo
Plastilina Modelling clay 10-pack 18 g
4.69 €
More Plastilina Modelling clay 10-pack Start-set 55 g Plastilina Modelling clay 10-pack Start-set 55 g
Buy!
Primo
Plastilina Modelling clay 10-pack Start-set 55 g
10.50 €
More Oil paint 18 ml tube 10-set Oil paint 18 ml tube 10-set
Buy!
Primo
Oil paint 18 ml tube 10-set
18.90 €
More Policromi Soft pastel chalks 24-set Policromi Soft pastel chalks 24-set
Buy!
Primo
Policromi Soft pastel chalks 24-set
16.99 €
More Finger paint Basic-set 6x250g Finger paint Basic-set 6x250g
Buy!
Primo
Finger paint Basic-set 6x250g
30.50 €
More Plastilina Modelling clay 6-pack 18 g Plastilina Modelling clay 6-pack 18 g
Buy!
Primo
Plastilina Modelling clay 6-pack 18 g
3.39 €
More Policromi Soft pastel chalks 12-set Policromi Soft pastel chalks 12-set
Buy!
Primo
Policromi Soft pastel chalks 12-set
9.50 €
More Coloured antidust chalks 10-pack Coloured antidust chalks 10-pack
Buy!
Primo
Coloured antidust chalks 10-pack
2.45 €
More Fibre-tip pens Fine 24-set (3 years+) Fibre-tip pens Fine 24-set (3 years+)
Buy!
Primo
Fibre-tip pens Fine 24-set (3 years+)
7.50 €
More Oil pastels 25-set Oil pastels 25-set
Buy!
Primo
Oil pastels 25-set
9.50 €
More Soft Play-dough 10x100g Soft Play-dough 10x100g
Buy!
Primo
Soft Play-dough 10x100g
30.90 €
More Colour box Mixed fun & paint 43-set Colour box Mixed fun & paint 43-set
Buy!
Primo
Colour box Mixed fun & paint 43-set
28.50 €
More Watersoluble oil pastels 24-set Watersoluble oil pastels 24-set
Buy!
Primo
Watersoluble oil pastels 24-set
14.50 €
More 3D Acrylic structure paste 250ml 3D Acrylic structure paste 250ml
Primo
3D Acrylic structure paste 250ml
12.50 €
More Play-dough Kit Dog Play-dough Kit Dog
Buy!
Primo
Play-dough Kit Dog
21.90 €
More Double pencil sharpener
Buy!
Primo
Double pencil sharpener
4.50 €
More Acrylic structure paste Coarse 75ml tube Acrylic structure paste Coarse 75ml tube
Buy!
Primo
Acrylic structure paste Coarse 75ml tube
6.19 €
More Poster paint Ready-mix School 1000 ml Gold
Buy!
Primo
Poster paint Ready-mix School 1000 ml Gold
12.50 €
More Oil pastels 12-set Oil pastels 12-set
Buy!
Primo
Oil pastels 12-set
4.69 €
More White antidust chalks 10-pack White antidust chalks 10-pack
Buy!
Primo
White antidust chalks 10-pack
1.89 €
More Neon markers 6-set Neon markers 6-set
Buy!
Primo
Neon markers 6-set
6.50 €
More Pouring-kit Acrylic 5x100ml Pouring-kit Acrylic 5x100ml
Buy!
Primo
Pouring-kit Acrylic 5x100ml
31.50 €
More Finger paint 50g 6-set Finger paint 50g 6-set
Buy!
Primo
Finger paint 50g 6-set
11.50 €
More Play-dough Creative Cube Drop (4 years+) Play-dough Creative Cube Drop (4 years+)
Buy!
Primo
Play-dough Creative Cube Drop (4 years+)
6.59 €
More Play-dough Pastel 3x100g Play-dough Pastel 3x100g
Buy!
Primo
Play-dough Pastel 3x100g
9.39 €
More Coloured blackboard chalks 100-pack
Buy!
Primo
Coloured blackboard chalks 100-pack
13.50 €
More Acrylic glue 125 ml
Buy!
Primo
Acrylic glue 125 ml
8.50 €
More White antidust chalks 100-pack White antidust chalks 100-pack
Buy!
Primo
White antidust chalks 100-pack
9.50 €
More Blackboard paint 250ml Blackboard paint 250ml
Buy!
Primo
Blackboard paint 250ml
11.50 €
More Poster paint Ready-mix 75 ml 6-set Poster paint Ready-mix 75 ml 6-set
Buy!
Primo
Poster paint Ready-mix 75 ml 6-set
14.50 €
More Slime-lab Kit Fluo 3x240ml Slime-lab Kit Fluo 3x240ml
Buy!
Primo
Slime-lab Kit Fluo 3x240ml
18.89 €
More Watersoluble oil pastels 12-set Watersoluble oil pastels 12-set
Buy!
Primo
Watersoluble oil pastels 12-set
7.50 €
More Canvas board Cotton 30x40 cm
Buy!
Primo
Canvas board Cotton 30x40 cm
6.59 €
More Canvas board Cotton 40x50 cm
Buy!
Primo
Canvas board Cotton 40x50 cm
10.50 €
More Sidewalk chalks Jumbo in bucket 22-pack Sidewalk chalks Jumbo in bucket 22-pack
Buy!
Primo
Sidewalk chalks Jumbo in bucket 22-pack
10.50 €
More Poster paint Ready-mix 50 ml Fluo+Metal 8-set Poster paint Ready-mix 50 ml Fluo+Metal 8-set
Buy!
Primo
Poster paint Ready-mix 50 ml Fluo+Metal 8-set
18.99 €
More Protractor 180° Anti-reflective
Buy!
Primo
Protractor 180° Anti-reflective
1.90 €
More Play-dough Creative Cube Flower (4 years+) Play-dough Creative Cube Flower (4 years+)
Buy!
Primo
Play-dough Creative Cube Flower (4 years+)
6.59 €
More Glue stick 20g Glue stick 20g
Buy!
Primo
Glue stick 20g
2.39 €
More Soft Play-dough 7x100g + moulds Soft Play-dough 7x100g + moulds
Buy!
Primo
Soft Play-dough 7x100g + moulds
14.50 €
More Acrylic structure paste Fine 250ml Acrylic structure paste Fine 250ml
Primo
Acrylic structure paste Fine 250ml
10.50 €
More Wax crayons Triangles 30-pack Wax crayons Triangles 30-pack
Buy!
Primo
Wax crayons Triangles 30-pack
37.99 €
More Colouring pencils School 216-pack Colouring pencils School 216-pack
Buy!
Primo
Colouring pencils School 216-pack
75.90 €
More Fibre-tip pens Jumbo 60-set bucket (3 years+) Fibre-tip pens Jumbo 60-set bucket (3 years+)
Buy!
Primo
Fibre-tip pens Jumbo 60-set bucket (3 years+)
33.50 €
More Soft Play-dough 24x100g Soft Play-dough 24x100g
Buy!
Primo
Soft Play-dough 24x100g
37.90 €
More Plastilina Fluo Modelling clay 6-pack 18 g Plastilina Fluo Modelling clay 6-pack 18 g
Buy!
Primo
Plastilina Fluo Modelling clay 6-pack 18 g
3.50 €
More Fibre-tip pens Fine 120-set (3 years+) Fibre-tip pens Fine 120-set (3 years+)
Buy!
Primo
Fibre-tip pens Fine 120-set (3 years+)
41.90 €
More Play-dough Creative Cube Turtle (4 years+) Play-dough Creative Cube Turtle (4 years+)
Buy!
Primo
Play-dough Creative Cube Turtle (4 years+)
6.59 €
More Soft Play-dough City kit Soft Play-dough City kit
Buy!
Primo
Soft Play-dough City kit
33.19 €
More Angle ruler 60º/30 cm Anti-reflective
Buy!
Primo
Angle ruler 60º/30 cm Anti-reflective
4.69 €
More Play-dough Kit Cat Play-dough Kit Cat
Buy!
Primo
Play-dough Kit Cat
21.90 €
More Slime-lab Kit Colour 5x240ml Slime-lab Kit Colour 5x240ml
Buy!
Primo
Slime-lab Kit Colour 5x240ml
31.50 €
Showing 60 of 149 products
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Lowest price 1-30 days before price reduction:

The reference price is the lowest price applied to the product 1-30 days before the relevant price cut was implemented. The exception is if gradual reductions have been made, in which case the lowest price 1-30 days before the first price reduction is shown.